SUCCESS STORIES
Peace Hair Co. : Premium Hair Extensions
148% REVENUE INCREASE
123% INCREASE IN ORDERS
6X RETURN ON AD SPEND
THEIR RESULTS
We helped scale Katie’s revenue from $30K/month to $76K/month in just 4 months
1 month before working with us
MONTH 4 WORKING WITH YELLOWHISTLE
THEIR STORY
Peace Hair Co. was founded by professional stylist Katie Agahi, built from over 16 years of real experience behind the chair. After years of working with major hair brands that consistently cut corners, thinned out their ends, and compromised on quality, Katie set out to create the brand she wished existed.
What began as sourcing premium extensions for her own clients quickly grew into a trusted brand for stylists who refuse to settle for “good enough.” Peace Hair Co. is known for its high-quality Mongolian hair, fuller ends, more grams per weft, and consistent standards without hidden compromises.
Created by a stylist, for stylists, Peace Hair Co. delivers extensions that perform beautifully, last longer, and elevate both the install experience and the final result.
OUR STRATEGY
When Peace Hair Co. partnered with YelloWhistle, the goal was clear: turn a premium, stylist-created brand into a predictable revenue engine through paid media.
This wasn’t a generic DTC hair brand. It was built by a professional stylist, for professional stylists, which meant our strategy needed to reflect credibility, education, and trust, not just pretty ads.
By combining structured funnel logic, precise audience segmentation, and creatives that reflected real stylists' needs, we turned Peace Hair Co.’s paid traffic into a consistent source of qualified buyers. This wasn’t about chasing volume. It was about building a system that respected the brand’s standards and delivered results without compromising them.